A growing B2B performance marketing and lead generation agency in Berlin is looking for a creative, self-driven Werkstudent Content & Brand (m/w/d) to own their entire brand presence — from founder LinkedIn content to video reels to pitch decks. This is a rare opportunity to build a brand from the ground up with real autonomy, not just execute tasks in a corporate machine.
You'll work 16–20 hours per week, onsite in Berlin, ideally for a duration of 12+ months.
Write compelling LinkedIn content for founders and the company account — hooks, storylines, and carousels tailored to a B2B niche audience.
Produce image and video content end-to-end: concept, shoot, edit, design. Think Reels, talking heads, customer testimonials, and behind-the-scenes.
Own brand consistency across all channels: website, pitch decks, sales materials, and templates — everything should feel cohesive.
Build and maintain a content calendar, keeping publishing cadence consistent. Shipping beats perfecting.
Track performance: analyze content metrics, identify winning formats, and scale what resonates.
Must-haves (dealbreakers):
Currently enrolled student with 16–20 hours/week available.
Proficiency in video editing software (CapCut, Premiere, or equivalent) — concept to final delivery.
Proficiency in design tools (Figma, Canva, or equivalent) for visual assets, pitch decks, and sales materials.
Demonstrated experience producing LinkedIn content (posts, carousels, hooks) and a clear understanding of what performs on the platform.
Required experience:
Writing marketing and brand content for B2B audiences or SaaS companies.
Managing content calendars and executing consistent publishing schedules.
Analyzing content performance metrics to inform strategy and format decisions.
Producing video content end-to-end including filming, editing, and post-production.
Building and maintaining brand consistency across multiple touchpoints.
Nice to have:
Experience with photography, lighting, and on-location content production.
Background in Go-To-Market (GTM), sales enablement, or marketing for B2B software/SaaS.
Portfolio or published examples of personal content creation — bring them!
You're a great fit if you:
Generate ideas, execute them independently, and seek feedback proactively rather than waiting for instructions.
Live on LinkedIn — it's your daily feed, not unfamiliar territory.
Want to build something from scratch rather than iterate endlessly in a slow-moving environment.
This is a fully on-site role based in Berlin, Germany. Remote work is not available for this position. Visa sponsorship is not offered.
Type: Werkstudent (part-time student employment)
Hours: 16–20 hours per week
Duration: Minimum 12 months preferred
Not specified
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