Sr. Content Marketing Manager

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sr. Content Marketing Manager based in United States. This role offers the opportunity to shape content strategy for a growing SaaS organization and directly influence brand awareness, customer engagement, and revenue growth.

The Senior Content Marketing Manager will lead the development of impactful content strategies aligned with go-to-market priorities, customer journeys, and business objectives. Working across product marketing, demand generation, sales, lifecycle marketing, and creative teams, this role ensures content drives measurable business outcomes.

The ideal candidate combines strategic thinking, storytelling expertise, and hands-on execution skills to create high-performing content across multiple channels. This position requires a strong understanding of B2B SaaS marketing, buyer journeys, SEO, and full-funnel content strategies.

You will play a key role in building scalable content programs that support growth, strengthen market presence, and improve customer experiences. \n Accountabilities: The Senior Content Marketing Manager will own content strategy and execution for assigned portfolios, ensuring all content initiatives support demand generation, customer engagement, and revenue goals.

This role requires a balance of strategic planning, creative execution, performance optimization, and cross-functional collaboration. Develop and execute portfolio-level content strategies aligned with business priorities, revenue objectives, and go-to-market initiatives. Translate product positioning and messaging into compelling content that supports awareness, pipeline generation, and customer growth.

Create and manage content across multiple formats, including blogs, ebooks, reports, webinars, landing pages, emails, customer stories, and thought leadership materials. Partner with demand generation teams to develop campaign assets that improve engagement, conversion, and pipeline progression. Build narratives that strengthen brand authority and differentiate products in the marketplace.

Support SEO and generative search optimization initiatives by creating search-informed content strategies and improving content visibility. Develop sales enablement and customer-facing materials that support conversations, adoption, retention, and expansion opportunities. Collaborate with product marketing, creative, sales, customer marketing, and lifecycle teams to ensure consistent messaging and execution.

Analyze content performance, optimize strategies based on insights, and ensure initiatives contribute to measurable business impact. Maintain a scalable content engine that supports campaigns, launches, and customer touchpoints. Requirements: The ideal candidate is a strategic and hands-on content marketing professional with experience creating impactful B2B content in technology or SaaS environments.

They should be comfortable managing complex projects, collaborating across teams, and using data to guide content decisions. Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent professional experience. 5+ years of experience in content marketing, customer marketing, retention marketing, or similar roles within a technology or SaaS environment.

Strong understanding of B2B SaaS marketing, demand generation, buyer journeys, and full-funnel content strategies. Proven ability to develop content strategies that drive engagement, conversion, pipeline, and business growth. Excellent storytelling, writing, editing, and communication skills across multiple content formats. Hands-on experience creating high-quality marketing assets while managing strategic priorities.

Data-driven mindset with the ability to measure content performance and optimize based on business outcomes. Strong cross-functional collaboration skills and the ability to align teams around shared goals. Experience with SEO, content optimization, and digital marketing performance measurement is preferred. Ability to manage multiple projects, meet deadlines, and operate effectively in a fast-paced environment.

Benefits: Remote work flexibility with support for a balanced professional and personal lifestyle. Comprehensive healthcare options designed to support employee well-being. Flexible paid time off, including vacation, sick/safe leave, and paid holidays. 401(k) matching contributions to support long-term financial goals. Paid parental leave to support employees and growing families. Mental health resources and employee assistance programs.

Professional development reimbursement to support continued learning and career growth. Employee recognition and rewards programs celebrating achievements and contributions. Opportunity to work on meaningful products that create measurable customer and business impact. \n How Jobgether works: We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements.

Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team. We appreciate your interest and wish you the best! Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time. #LI-CL1