#BETHEDIFFERENCE
If making a difference matters to you, then you matter to us.
Join us, at Wolters Kluwer, and be part of a dynamic global technology company that makes a difference every day. We’re innovators with impact. We provide expert software & information solutions that the world’s leading professionals rely on, in the moments that matter most.
You’ll be supported by collaborative colleagues who share a purpose. We are 21,000 people unique in our dreams, life stories, abilities, and passions who come together every day with one ambition: to make a difference. We do our best work together, connecting to create new innovations with impact.
About the Role
As a Digital Content Specialist, you will be responsible for creating and managing high-quality marketing content across multiple digital channels. Your primary focus will be marketing copywriting, including the creation of compelling content for websites, webshop product pages, webinars, white papers, and other marketing campaigns. In this role, you will support social media activities through content creation and post publishing, maintain and update webshop product listings, write and upload website articles. Working closely with the marketing team, you will help ensure a consistent and engaging online presence while supporting lead generation and customer engagement initiatives.
Responsibilities
Create compelling marketing copy for a wide range of digital channels, including websites, webshop product pages, webinar campaigns, white papers, email communications, and other marketing materials.
Write, edit, and publish website articles, ensuring content is accurate, engaging, and aligned with brand guidelines.
Create product descriptions and upload products to the webshop, maintaining high standards of quality and consistency.
Develop content and landing pages for webinars, white papers, and lead generation campaigns.
Support social media activities by creating content, adapting marketing messages for different platforms, and publishing posts.
Maintain and update website content, ensuring information is current, relevant, and optimized for user engagement.
Collaborate with marketing team members to support ongoing campaigns and content initiatives.
Proofread and review content to ensure clarity, consistency, and adherence to brand messaging.
Assist in the planning and execution of content marketing activities that support business and marketing objectives.
Ensure all published content is aligned with company tone of voice, branding, and quality standards.
Requirements
Copywriting: Excellent writing and editing skills with the ability to create clear, engaging, and persuasive marketing content for different audiences and channels.
Content Management: Experience creating, publishing, and maintaining digital content across websites, webshop platforms, landing pages, and marketing campaigns.
Web Content Publishing: Ability to upload, format, and manage content in content management systems (CMS) while ensuring accuracy and consistency.
Product Content Creation: Ability to create compelling product descriptions and maintain high-quality product information in webshop environments.
Social Media Support: Experience creating social media copy and supporting content publishing across various platforms.
Attention to Detail: Strong proofreading and editing skills with a high level of accuracy in content creation and publication.
Communication Skills: Excellent written and verbal communication skills, with the ability to work effectively across teams.
Organization and Time Management: Ability to manage multiple content projects simultaneously and meet deadlines in a fast-paced environment.
Collaboration: Ability to work closely with marketing, product, and design teams to deliver consistent and engaging content.
Digital Marketing Knowledge: Understanding of content marketing principles and the role of digital content in lead generation, customer engagement, and brand building.
Our Offer
Room for personal development through external, internal training tools and learning and development program #GROW. Be your unique self, share your creative ideas, do your best work, and take time to grow in our caring and inclusive culture where you can belong .
Annual incentive plan based on division financial performance and your seniority.
Referral bonus, meal vouchers, monthly allowance, gift vouchers twice a year.
Corporate Health Insurance.
Mindfulness and Wellbeing programs (Wellbeats, MyQuillibrium, Compsych, Mind & Body webinars).
Up to 28 days of annual leave based on seniority.
We have a strong Work from Home culture and take into consideration punctual needs and more.
Flexible working schedule. You’ll find the flexibility for balance in your life.
Being part of Wolters Kluwer you will contribute to the development of our own products and software solutions. Together with our customers, we help to advance sustainability, health, justice, prosperity, and commerce around the world.
To maintain a fair and genuine hiring process, we kindly ask that all candidates participate in interviews without the assistance of AI tools or external prompts. Our interview process is designed to assess your individual skills, experiences, and communication style. We value authenticity and want to ensure we’re getting to know you—not a digital assistant. To help maintain this integrity, we ask to remove virtual backgrounds and include in-person interviews in our hiring process. Please note that use of AI-generated responses or third-party support during interviews will be grounds for disqualification from the recruitment process.
Applicants may be required to appear onsite at a Wolters Kluwer office as part of the recruitment process.
Not specified
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