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Position Summary
The Content Production Lead, Local Media is responsible for the operational execution of the NBA’s local game and studio productions as part of the league’s Local Media organization. Reporting to the General Manager, this role will lead live production, including game broadcasts, studio programming, talent and content integration, and innovation, ensuring high-quality, consistent, and locally relevant content across all team markets.
This role will oversee production teams, on-air talent workflows, and show execution while partnering closely with Production Technology, Broadcast Engineering & Operations, Programming, and Distribution to deliver a seamless end-to-end viewing experience. The role is critical to elevating the local fan experience, driving viewership, brand affinity, and establishing a new standard for NBA-controlled local broadcasts.
Major Responsibilities
Lead live game and studio production across NBA local markets, ensuring consistent, high-quality execution at scale
Oversee producers, directors, production managers, content planners, and on-air talent workflows across all local broadcasts
Establish scalable production models in partnership with Production Technology and Broadcast Engineering
Drive consistency across markets while enabling team-specific customization and local storytelling
Partner with Content Planning, Programming & Business Operations to align production with scheduling, priorities, and cross-platform content strategies
Collaborate with Distribution teams to ensure production output meets platform requirements and optimize viewer experience across linear and digital channels
Work closely with Production Technology to inform system design based on real-world production needs and workflows to ensure smooth execution of all productions, including clear escalation paths and issue resolution
Lead talent strategy, negotiation and execution, including announcers, analysts, and integration of player/creator-driven formats
Develop and scale new content formats, including alternative broadcasts, digital-first productions, and creator-led experiences
Drive innovation in live production, including graphics, data integration, and enhanced viewing experiences that increase engagement and viewership
Lead the Content Planning team to execute team-by-team tentpole calendars that are thoughtfully planned, produced, executed and managed across the Local Media team and its partners
Build and manage production staffing models across markets, balancing centralized and local resources for efficiency and quality
Create a culture of consistent coaching and feedback across talent and the full content team
Serve as a key member of the Local Media leadership team, contributing to overall strategy, transformation, and execution under the General Manager
Required Education/Professional Experience
12+ years of experience in live sports production, including game and/or studio production
Bachelor’s degree in Media Production, Communications, or a related field preferred
Proven leadership overseeing large-scale, multi-market or network-level production operations
Experience managing producers, directors, and on-air talent in high-volume live environments
Demonstrated success leading production organizations through operational change or transformation
Experience working cross-functionally with engineering, technology, and distribution teams
Budget management experience across production operations
Experience negotiating talent and vendor agreements
Required Skills/Knowledge Attributes
Deep expertise in live sports production, including game workflows, control room operations, and storytelling
Strong editorial judgment and ability to define and maintain production standards at scale
Experience operating across both traditional broadcast and digital/streaming environments
Ability to manage high-volume, concurrent live productions with consistency and quality
Strong leadership and team-building capabilities across distributed production teams
Established history of creating a culture of consistent feedback and coaching across all levels
Excellent cross-functional collaboration skills, particularly with technology, engineering, and distribution partners
Experience developing innovative formats and enhancing fan engagement through production
Strong operational discipline, including planning, staffing, and execution under tight timelines
Financial acumen, including budget management and resource optimization
Salary Range:
$285,000 - $375,000
Job Posting Title:
Vice PresidentEmployees currently are eligible to receive an annual discretionary performance bonus, awarded at the sole discretion of the Company and subject to any terms and conditions set by the Company. Employees and/or eligible dependents may be eligible to participate in the following Company-sponsored employee benefit programs: medical; dental; vision; life/AD&D insurance; short- and long-term disability; fertility and family-forming assistance; wellbeing allowance; educational assistance; mental health coaching/therapy; tax advantaged accounts such as HSA and healthcare/dependent care FSAs; a 401(k) retirement plan; and time off benefits that include vacation, sick time, and personal days.
We Consider Applicants For All Positions On The Basis Of Merit, Qualifications And Business Needs, And Without Regard To Race, Color, National Origin, Religion, Sex, Gender Identity, Age, Disability, Alienage Or Citizenship Status, Ancestry, Marital Status, Creed, Genetic Predisposition Or Carrier Status, Sexual Orientation, Veteran Status, Familial Status, Status As A Victim Of Domestic Violence Or Any Other Status Or Characteristic Protected By Applicable Federal, State, Or Local Law.
The NBA is committed to providing a safe and healthy workplace. To safeguard our employees and their families, our visitors, and the broader community from COVID-19, and in consideration of recommendations from health authorities and the NBA’s own advisors, any individual working onsite in our New York and New Jersey offices must be fully vaccinated against COVID-19. The NBA will discuss accommodations for individuals who cannot be vaccinated due to a medical reason or sincerely held religious belief, practice, or observance.
About the NBA
The National Basketball Association (NBA) is a global sports and media organization with the mission to inspire and connect people everywhere through the power of basketball. Built around five professional sports leagues: the NBA, WNBA, NBA G League, NBA 2K League and Basketball Africa League, the NBA has established a major international presence with games and programming available in 214 countries and territories in 60 languages, and merchandise for sale in more than 200 countries and territories on all seven continents. NBA rosters at the start of the 2024-25 season featured a record-tying 125 international players from a record-tying 43 countries. NBA Digital’s assets include NBA TV, NBA.com, the NBA App and NBA League Pass. The NBA has created one of the largest social media communities in the world, with more than 2.3 billion likes and followers globally across all leagues, team and player platforms. NBA Cares, the NBA’s global social responsibility platform, partners with renowned community-based organizations around the world to address important social issues in the areas of education, inclusion, youth and family development, and health and wellness.
$285,000 — $375,000
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