About Asseti
Asseti is a leading intelligent condition management and asset performance platform. We combine automation, data intelligence, and engineering rigour to support industrial and real-asset owners globally.
The Opportunity
This is a hands-on creative role for a marketer who can think, write, design, and ship. You will own the content engine that powers Asseti's brand, demand generation, and customer storytelling across every channel we touch.
You will join a small, high-output GTM team at a pivotal moment as we scale our US presence. Your work will shape how prospects, customers, partners, and the industry experience Asseti, from the first LinkedIn impression through to case study, conference booth, and product launch.
This role reports to the CEO and partners closely with Sales, Customer Success, and Product. You will have the autonomy to define the creative direction and the responsibility to deliver against it.
What You Will Do
Content & Storytelling
- Own Asseti's content calendar across web, blog, social, email, and sales enablement.
- Write clear, sharp, technically credible content that resonates with senior leaders at industrial REITs, large retail, facilities management, and owner-occupier portfolios.
- Develop case studies, customer stories, thought leadership, and product narratives in partnership with the GTM and Product teams.
- Maintain Asseti's voice and editorial standards across every external touchpoint.
Visual Design & Brand
- Design and produce visual assets across digital and print, including social graphics, web pages, sales collateral, conference materials, presentations, and ad creative.
- Steward and evolve the Asseti brand system, ensuring consistency across every channel and surface.
- Collaborate with external photographers, videographers, and contractors where needed; direct creative output to a high standard.
- Produce video and motion content for social, sales, and event use, including the kind of sizzle reels and main-stage assets we deliver for customer events.
Social & Digital Channels
- Run Asseti's social presence end to end, including LinkedIn (primary), plus supporting channels.
- Plan, write, schedule, and analyse organic content; partner with Growth on paid social creative.
- Engage with the industry conversation, build relationships with relevant voices, and grow Asseti's share of voice in our ICP.
- Support event-driven campaigns around conferences, customer summits, and product launches.
Cross-functional Partnership
- Partner with Sales to produce high-impact account-specific creative for enterprise pursuits.
- Partner with Customer Success to surface and tell customer stories.
- Partner with Product to translate technical capability into clear, compelling external narrative.
- Report on content and social performance, learn from what works, and iterate.