Position Summary
As the Product Marketing Category Head for our Flagship Category, you will lead the development and execution of product strategies, Go-to-market (GTM) initiatives, and supply chain optimization to drive revenue growth and market share in the Flagship segment. This role demands a visionary leader with a deep understanding of the premium segment, exceptional product and sales channel expertise, and a proven ability to scale businesses in competitive markets. You will manage high-impact initiatives, foster innovation, and develop team members to ensure Samsung remains a market leader.
Role and Responsibilities
Roles and responsibilities include, but is not limited to:
Product Strategy Formulation and Execution:
- Analyze market trends and competitive landscapes to create product line-up strategies that maximize sales, market share, and profitability.
- Derive differentiated value propositions and innovative concepts to enhance product competitiveness.
- Monitor competitor activities to maintain Samsung's leadership in the flagship segment.
Go-to-Market Strategy Set Up and Execution:
- Identify new market opportunities and customer segments to drive growth.
- Develop and execute differentiated marketing strategies for new product launches.
- Lead cross-functional teams to ensure seamless GTM strategy execution.
Supply Chain and Forecast Management:
- Forecast Sell-in and Sell-out to achieve targets and bridge gaps with realistic run-rates.
- Collaborate with SCM teams to ensure efficient operations aligned with segment KPIs.
Cross-Functional & HQ/Regional Collaboration:
- Work with marketing communications, retail, sales, and channel development teams for aligned product launches and campaigns.
- Gather feedback from sales, retail, and channel teams to align GTM strategies with market needs.
- Actively collaborate with HQ and regional offices for balanced planning and execution.
Skills and Qualifications
To be successful in this role, you must have/be able to:
- Bachelor's degree in Business, Marketing, or a related field.
- Minimum 12 years of progressive product marketing experience in technology or consumer goods.
- Proven track record of leading product and GTM strategies in competitive markets.
- Deep understanding of the mobile flagship segment, including consumer behavior, distribution channels, and market trends.
- Understanding of product development, supply chain, and sales channel operations.
- Strategic thinker with adaptability to market changes.
- Strong business acumen and risk mitigation capabilities.
- Exceptional leadership and team-building skills.
- Excellent communication and interpersonal abilities.
- Resilience in challenging situations.
- Willingness to work fully on-site at McKinley Hill, Taguig.
If you're a visionary leader ready to drive innovation and growth in the Flagship segment, we invite you to apply and join our team.
Shape the Future of Samsung's Flagship Category—Apply Today!
#LI-SEPCO
#LI-MidSenior
* Please visit Samsung membership to see Privacy Policy, which defaults according to your location. You can change Country/Language at the bottom of the page. If you are European Economic Resident, please click here.