The Social Media & Digital Content Coordinator is primarily responsible for creating and managing East Bank Club’s social media presence across platforms including Instagram, Facebook, LinkedIn, and YouTube. This role leads the day-to-day development of engaging, on-brand content that reflects the energy and culture of the largest single-facility health club in the country.

In addition to social media management, the Social Media & Digital Content Coordinator supports broader digital marketing efforts, including content creation for the website, digital communications, and other Club initiatives. This is a hands-on, content-driven role that blends creativity with organization.

Starting salary: $65,000 annually

This is a fully on-site position, Monday-Friday

Social Media Management & Content Creation

• Create and manage engaging social media content across the Club social media platforms
• Develop and maintain a consistent publishing schedule
• Write compelling, on-brand captions and post copy
• Monitor trends in social media platforms, tools, and content formats
• Engage with members online by monitoring, responding, and interacting across channels
• Help grow the Club’s digital presence through fresh, creative content
• Maintain social media pages and profiles

Video & Photography

• Capture and edit video content including:
• Member and staff interviews
• Instructional and educational videos
• Class and event coverage
• Fitness and lifestyle content
• Photograph:
• Classes and Club events
• Staff and member features
• Food and dining
• Images for website, email, and promotional materials

Design, Writing & Digital Support

• Create on-brand graphic design assets for digital and print
• Assist with copywriting for marketing materials
• Support website updates and digital content needs
• Help coordinate content submissions and internal deadlines for Club communications
• Contribute ideas that keep the Club’s marketing fresh, relevant, and engaging

Collaboration

• Work closely with the Director of Marketing and Content Marketing Coordinator
• Collaborate with leaders across Fitness, Spa, Food & Beverage, and other departments to identify content opportunities
• Ensure all content reflects East Bank Club’s brand standards and voice