The Social Media & Digital Content Coordinator is primarily responsible for creating and managing East Bank Club’s social media presence across platforms including Instagram, Facebook, LinkedIn, and YouTube. This role leads the day-to-day development of engaging, on-brand content that reflects the energy and culture of the largest single-facility health club in the country.
In addition to social media management, the Social Media & Digital Content Coordinator supports broader digital marketing efforts, including content creation for the website, digital communications, and other Club initiatives. This is a hands-on, content-driven role that blends creativity with organization.
Starting salary: $65,000 annually
This is a fully on-site position, Monday-Friday
Social Media Management & Content Creation
- Create and manage engaging social media content across the Club social media platforms
- Develop and maintain a consistent publishing schedule
- Write compelling, on-brand captions and post copy
- Monitor trends in social media platforms, tools, and content formats
- Engage with members online by monitoring, responding, and interacting across channels
- Help grow the Club’s digital presence through fresh, creative content
- Maintain social media pages and profiles
Video & Photography
- Capture and edit video content including:
- Member and staff interviews
- Instructional and educational videos
- Class and event coverage
- Fitness and lifestyle content
- Photograph:
- Classes and Club events
- Staff and member features
- Food and dining
- Images for website, email, and promotional materials
Design, Writing & Digital Support
- Create on-brand graphic design assets for digital and print
- Assist with copywriting for marketing materials
- Support website updates and digital content needs
- Help coordinate content submissions and internal deadlines for Club communications
- Contribute ideas that keep the Club’s marketing fresh, relevant, and engaging
Collaboration
- Work closely with the Director of Marketing and Content Marketing Coordinator
- Collaborate with leaders across Fitness, Spa, Food & Beverage, and other departments to identify content opportunities
- Ensure all content reflects East Bank Club’s brand standards and voice