Role Overview
We are seeking a Social Media & Content Virtual Assistant to support a growing travel blog and tour business. This role is ideal for someone with a creative mindset who enjoys repurposing content, organizing digital assets, and helping scale an online brand. The VA will primarily work with existing content (video, ideas, outlines) and help distribute,
format, and repurpose it across multiple platforms, as well as assist with basic website and affiliate content updates.
This is a great opportunity for someone who wants long-term growth in the travel, content, and digital marketing space.
Core Responsibilities
Social Media & Content Repurposing
● Repurpose long-form video content into:
○ Pinterest pins
○ YouTube Shorts
○ Short-form video formats
● Upload and format content for different platforms using provided assets
● Maintain consistency in branding and tone
● Organize and manage a content library
Blog & Website Support (WordPress)
● Convert video content or outlines into blog posts (AI-assisted is acceptable)
● Upload and format blog posts in WordPress
● Insert and update affiliate links (training provided)
● Ensure content is clean, organized, and properly linked
Email Marketing Support
● Assist with drafting and organizing email campaigns
● Repurpose existing content into email-friendly formats
● Support basic email marketing workflows
General Content & Admin Support
● Assist with organizing content ideas and drafts
● Support scaling initiatives as the business grows
● Help reduce workload so the founder can focus on strategy and growth