This role is perfect for a highly creative and data-driven copywriter who thrives on crafting scroll-stopping paid social content that drives measurable results. You will lead the strategy and creation of direct response campaigns across major platforms, including Meta, TikTok, and YouTube, optimizing messaging for conversions and engagement. The position requires collaborating closely with creative, growth, and marketing teams to ensure campaigns align with audience targeting and funnel stages. You’ll develop short-form video scripts, influencer content, and longer broadcast scripts, iterating quickly based on performance data. This is an opportunity to influence brand voice across multiple channels, contribute to innovative campaigns, and make a direct impact on growth in a fast-paced, test-and-learn environment. The ideal candidate combines storytelling finesse with analytical insight, consistently translating data into compelling copy.