Contentful is a leading intelligent composable content platform that has evolved from a pioneer in headless CMS into a comprehensive Digital Experience Platform (DXP) for the modern enterprise. By decoupling content from its presentation layer, Contentful enables more than 4,200 organizations—including 30% of the Fortune 500—to create, manage, and deliver seamless digital experiences across any channel, from mobile apps and websites to voice assistants and digital signage. Contentful provides native AI and real-time personalization to help brand, marketing, and engineering teams collaborate more effectively and scale their digital footprints without the constraints of traditional, monolithic systems.
The Role
The Director of Product Marketing is the primary strategist for our market positioning and the arbiter of our competitive standards. Reporting to the VP of Product Marketing, you serve as the bridge between high-level brand vision and the granular reality of the product roadmap. You don’t just observe the market; you identify strategic gaps to out-position the competition and codify the technical logic that establishes our platform as the benchmark for the modern DXP and CMS categories.
You own the translation layer between Product Development and the market, possessing the technical depth and knowledge of buyer personas to feel equally comfortable building architectural frameworks for a CTO or crafting a strategic vision to justify enterprise value to a CMO. By synthesizing market intelligence into actionable requirements, you actively shape the product roadmap and turn complex technical milestones into a visionary narrative for the world’s most sophisticated enterprises.
As a player/coach for a distributed US/EMEA team, you are as comfortable brainstorming five-year category shifts with the VP of Product Marketing as you are line-editing a practitioner-level technical blog. You elevate your team’s technical acumen by teaching them how to find the ‘human story’ inside a technical feature.
This role will need to be conducted in a state in which we are currently registered to do business.
New York Salary Statement: The salary range displayed is specifically for those potential hires who will work or reside in the state of New York if selected for the role. Any offered salary is determined based on internal equity, internal salary ranges, market data/ranges, applicant's skills and prior relevant experience, certain degrees and certifications (e.g. JD/technology), for example.
New York Salary Range: $202,000 - $274,000
[This position is eligible for equity awards in accordance with the terms of Contentful’s equity plans.]
Contentful is a leading digital experience platform that helps modern businesses meet the growing demand for engaging, personalized content at scale. By blending composability with native AI capabilities, Contentful enables dynamic personalization, automated content delivery, and real-time experimentation, powering next-generation digital experiences across brands, regions, and channels for more than 4,200 organizations worldwide. More than 700 people from more than 70 nations contribute their energy and creativity to Contentful, working from hubs in Berlin, Denver, San Francisco, London, New York, and distributed worldwide.
“Everyone is welcome here” is a celebrated component of our culture. At Contentful, we strive to create an inclusive environment that empowers our employees. We believe that our products and services benefit from our diverse backgrounds and experiences, and we are proud to be an equal opportunity employer. All qualified applications will receive consideration for employment without regard to race, color, national origin, religion, sexual orientation, gender, gender identity, age, physical [dis]ability, or length of time spent unemployed. We invite you to apply and join us!
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$202,000 — $274,000